If you own or manage a website, you probably refer to analytics to track performance, and help you strategize. It may surprise you, however, that 61.5% of all web traffic around the world comes from bots — both good and bad.
According to a recent report from Incapsula, a cloud-based application delivery platform, less than 40% of global web traffic comes from humans. In fact, 31% of traffic comes from search engines and other "good bots," while the rest comes from malicious bots.
According to a recent report from Incapsula, a cloud-based application delivery platform, less than 40% of global web traffic comes from humans. In fact, 31% of traffic comes from search engines and other "good bots," while the rest comes from malicious bots.